With the MSP Advantage Program you get powerful web-based lead generation tools such as search engine optimized landing pages and lead-capturing forms.
How the MSP Advantage Program helps you generate and close web leads, faster.
Landing pages are a great way to generate qualified leads. Having a landing page dedicated to your key services/products that encourages your leads to take action is a must-have marketing collateral in your tool kit. As a part of the MSP Advantage Program you get access to personalized landing pages that help you attract leads.
The MSP Advantage Program also offers you web-based forms that you can use to capture as much information about your leads as you wish. The forms can be a part of your landing pages, email campaigns or even your regular website and the data from them will be used by the our platform to nurture the leads intelligently.
- Get 100% visibility into your lead’s journey
- Track lead behavior across various touchpoints including landing pages, social media, websites, etc.
- Know exactly what your prospects are doing—which sales email was opened, which link was clicked and what whitepaper was downloaded
- You can use insight into lead activity and approach their leads better and sell faster
The lead tracking tools provided by the MSP Advantage Program offer you a 360-degree view of your leads. Our platform tracks and studies lead behavior across various touchpoints including landing pages, social media, websites and other interactions that give you a complete prospect profile. It analyzes the complete digital footprint of the lead and provides an in-depth picture of each lead. You know exactly what your prospects are doing—which sales email was opened, which link was clicked and what whitepaper was downloaded. This insight into lead activity helps you engage in more meaningful conversations with your leads.
The platform also sends you alerts and notifications when your leads perform certain actions (eg. signing up for a demo) or reach a certain score (indicating they are ready to be contacted by you).